After completing a Bachelor of Laws (LLB), Jenish Farzana Tania (Bengali: জেনিস ফারজানা তানিয়া) is now an entrepreneur in local product e-commerce. She works on Jessore Stitch’s sarees, Shwals, Panjabi, three pieces, etc. She has already published a district-wise list and description of potential GI products in Bangladesh on the website.

About founder of Alias Collection
About the founder of Alias Collection.

Jenish Farzana Tania was born and raised in the Magura District. Their family consisted of parents and two sisters. Her parents were both government employees.

Her institutional education started at PTI School. After completing her primary education here, she enrolled in Magura Government Girls High School. She completed her SSC education in the humanities group with honors and her HSC education at Magura Government Women’s College. After completing a BSc (Hons) in Home Economics from Dhaka University, she completed an MSc at the same college. She also passed the LLB at the National University to become an independent professional. But instead of becoming a lawyer, she has flourished in his career as a local products e-commerce entrepreneur. She has a daughter.

Jenish Tania faces loneliness and stress after her mother’s death. So, in 2016, she created a Facebook page called Alia’s Collection in his mother’s name, relying on his hobby to eliminate loneliness. Then, in the middle of 2017, the business journey of Alia’s collection started with sarees, shawls, and three pieces of Jessore Stitch. The workforce has been built step by step. Those working tirelessly to pave the way for Tania’s dreams and success. It is mainly based on Facebook. The handmade clothes of girls in remote villages are spreading everywhere. Alias ​​Collection is progressing with the customers’ trust, love, and good wishes.

যশোরের সম্ভাব্য জিআই পণ্য যশোর স্টিচ
Customers of Alia’s Collection.

She discovered the Arifa Model in June 2020 because she was active on Facebook. To keep himself ahead, she has completed this model’s work. So, basic skills are gradually transformed into strengths. Due to these skills, she speaks at various events about desi ponno, GI goods, literature, the Arifa model, etc.

Tania believes the model has the most to do with transforming academic learning into power, as there is no rote or exam system and no criteria for improvement. Even at this age, she completed the Arifa model regularly and measured her progress. Even though the model homework is over, she keeps herself connected with this model in various ways. Not just the skills she has acquired, known to thousands of people. Which is playing a role in his career. She published 50 posts on her website about various improvements to this model.

Desi Ponno, made by the country’s people, is unique in quality. The price is affordable. The total of all is the emotions and feelings associated with Desi Ponno. For these reasons, she takes pride and joy in using, promoting, and selling local products or Desi Ponno.

Local Products

For this reason, the carrier also chose Desi Ponno or domestic products. Through its designs and artisans, Jessore makes handmade sarees, three-piece, two-piece, one-piece, Punjabi, shawls, etc. Our products have dominated the world market since 300 years ago due to the best quality of domestic products.

About Business

Bangladesh is still in one of the world’s most significant positions in the readymade garments (RMG) industry. Jenish Farzana Tania, the owner of Alia’s Collection, has been working from the beginning to promote, spread, and use local products. According to her, using local products will keep the country’s money in the country and strengthen the economy. Alia’s collection includes expatriates as customers.

She dreams of contributing to the development of the e-commerce sector and taking Alia’s collection forward. For this reason, Jenish Farzana Tania held discussions at various events on desi ponno, GI goods, e-commerce club, etc.

বাংলাদেশের জিআই পণ্যের তালিকা
About: Jenish Farzana Tania handed over this work to the DG of DPDT of the Ministry of Industry.

She prepared a list of potential GI products across the country as voluntary work to increase the number of GI products. Also, district-wise descriptions of potential GI products were published on her website. At the same time, she handed over this work to the Director General (DG) of Patents, Designs and Trademarks (DPDT) of the Ministry of Industry. The list and contents of potential GI products have been handed over to some country deputy commissioners and divisional commissioners. She believes this effort will contribute to increasing the number of GI products.

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